With the increase in single-person households and the aftermath of the COVID-19 crisis, the domestic meal kit market is showing explosive growth, moving beyond popularization to high-end products.
Jeondongjip, a Korean food restaurant selected as a 100-year-old restaurant in Incheon, also aims to make it easier and more delicious for consumers who find it difficult to pack a hearty meal in a busy daily life or who have difficulty cooking.